Like getting a front-row ticket to the game itself, our Cognitive Processor XR understands how humans see and hear in real-life. For example, it recognises that you will be focusing on the player with the ball, and that the sound of the crowd should roar from all directions. Scenes are then recreated in your living room that are so realistic, you can see them unfold in front of your eyes and hear the action all around you.
Our latest Mini LED adds to this genuine realism, with more dynamic pictures, dazzling lights, deep blacks, and beautifully natural mid-tones. You won’t see flare or halos around highlights on this TV either.
Our new XR Triluminos Pro display is infused with over a billion different real-world colours, and high-speed sports are smooth, clear and blur-free, thanks to XR Motion Clarity. Our X-Wide Angle technology ensures consistent picture quality from any viewing angle, whilst X-Anti Reflection reduces glare caused by sunlight and lamps.
Our advanced Acoustic Multi Audio+ technology brings the sound of the stadium home too, creating sound that appears to come directly from where it’s happening on-screen.
The smooth, aluminium Seamless Edge Bezel will harmonise with any interior, and the 3-way TV stand offers ultimate flexibility.
Our new dedicated Gaming Menu allows you to optimise your gaming performance – quickly. It includes Motion Blur Reduction, Black Equaliser, Crosshair (available in six different styles), and Custom Screen, which allows you to maximise your view when you need to see more detail in every corner of a game and minimise it when you need your eyes to focus on a target or opposition player.
You’ll access 700,000+ movies and TV episodes from across your streaming services on this Google TV, and everything is organised into topics and genres to suit your personal interests.
You can even save up to 32% more energy with this TV! Our new Eco Dashboard puts all of your eco settings in one place that’s intuitive and user-friendly, so you can save energy without hassle or jargon.*
BRAVIA CAM is compatible, inviting you to enjoy video chats on the big screen, and more.
Crunchyroll – the largest anime streaming service in the world – is included on the X95L too. With a vast library of anime, manga, and other original content, movies and shows are translated and subtitled or dubbed, so you can enjoy in a variety of languages.
PrimeSupport: Our professional service package
You enjoy all the fantastic picture & sound quality of our consumer TV range, combined with the added peace of mind of our PrimeSupport Professional Service package and after sales support which includes:
– Access to our Elite helpdesk for integrator-focused, knowledgable technical support
– Advanced Exchange of any faulty products, with technical assistance for swap & install on premise, wherever possible
-3 years standard cover , with option to extend by additional 2 years
*Default setting versus most energy efficient setting using ECO Dashboard. Consumption difference measured by 85X95L, percentage may differ by model.
Mini LED. Absolute brightness and contrast.
Completely immersive with pictures full of sparkling brilliance and deep blacks. Sony’s precision control and Mini LED powered by Cognitive Processor XR puts you right in the scene.
Lifelike contrast with deep blacks and dramatic highlights
Dazzling peak brightness, deep blacks, natural mid tones. XR Backlight Master Drive controls thousands of ultra dense Mini LEDs with absolute precision and independence for ultimate contrast.
Extended colour volume, now see every shade and hue
Over a billion colours reproduced with the subtle differences seen in the real world. Powered by our Cognitive Processor XR, XR Triluminos Pro with a wide colour spectrum delivers natural shades in every detail.
Everything upscaled close to 4K quality
Whatever the content or source, images are upscaled close to 4K. XR 4K Upscaling accesses a vast database to intelligently recreate lost texture and detail.(1)
Less noise. Less blur. More clarity in every picture.
XR Clear Image reduces noise utilising zone division and dynamic frame analysis, and minimises blur.
Intelligent motion processing for fast-moving, blur-free scenes
By analysing motion across several frames, Cognitive Processor XR with XR Motion Clarity ensures fast-moving sports and action-packed movies stay smooth, bright and clear.
Beautiful colours. Any angle. Any environment.
With X-Anti Reflection, pictures are clearer with less reflection and glare. X-Wide Angle keeps pictures looking as beautiful from the sides as they do from the centre.
Synchronised. Maximised. Cinema-like sound.
The frame is the speaker. Hear sound straight from the screen, perfectly synchronised with action. Cognitive Processor XR turns any sound immersive with more precise sound positioning
Sound and pictures, precisely aligned
With Acoustic Multi-Audio+, it feels as though sound is coming from the right place in the scene, precisely matching visuals. Far more immersive than conventional TVs where sound comes from beneath the screen.
What you want to watch all in one place
Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organised into topics and genres based on what interests you.(2)
Just say what you want to see – Hands-free Voice Search
Find favourites faster with voice search. Jump right to a show or movie just by saying it or try browsing with a voice search like “find action movies”. Just say “Ok Google” to get started
Auto HDR Tone Mapping
Auto HDR Tone Mapping instantly optimises HDR settings during your PS5 initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colours
Auto Genre Picture Mode
BRAVIA automatically switches into Game Mode with PS5 to minimise lag and maximise responsiveness. It switches back to Standard Mode when watching movies for more expressive scenes.(3)
Game Menu – One place for all your game settings
Never has it been easier to fine-tune your game status, settings and assist functions. All the essentials are at your fingertips for ease and comfort.(4)
One Slate. Ultra minimalist. Astonishingly immersive.
Our minimalist One Slate design fuses screen and bezel into a single slate, minimising noise and maximising your viewing experience. The aluminium stand looks slim from the front and vanishes from view when seen from an angle.(5)
Prestige 3-way stand, stylish and versatile smart and versatile
A 3-way stand gives you the choice of a standard setting that focuses you on the picture, narrow setting for smaller shelves and soundbar setting for ideal positioning of your sound system.(6)
All your eco in one place
The Eco Dashboard keeps all eco-related settings in one place, making it easy to change them individually or in one go.
Greater peace of Mind
There’s the added reassurance of our 3 Years PrimeSupport Professional service package as standard, with access to an elite EU-wide helpdesk for technical support & advanced product exchange handled by local partner, on premise where possible. You can also choose to extend your support for an additional 2 years.
(1) Upscaled, simulated and enhanced 4K images will vary based on source content.
(2) Some apps, contents and/or features may not be available in all countries. Subject to availability. User must connect to a Google account to use certain advertised features. Google TV is the name of this device’s software experience and a trademark of Google LLC. Google, YouTube, chromecast built-in, Google Meet, and other marks are trademarks of Google LLC.
(3) This function works when Auto Picture Mode is ON
(4) Some features will be available via a future firmware update. Available functions may vary depending on model, region, or country.
(5) Actual look may differ depending on TV size.
(6) Actual look may differ depending on TV size.