NEC Display Solutions Europe has announced the launch of a new large format display, the MultiSync X474HB, which is aimed at the digital signage sector.

Offering a suitable solution for high brightness environments and sunlight-readable operation, the new device boasts a 47-inch speciality LCD display that is capable of adapting to its surroundings in terms of brightness.

With brightness levels of up to 2000cd/m2, the X474HB is suitable for use in shopping windows or outdoor applications such as sporting venues.

Tobias Augustin, product manager Public Display Solutions at NEC Display Solutions Europe, said: "Large format LCD displays often struggle to be as effective in unshaded outdoor conditions where the temperature and brightness of sunlight wash out the image.

"NEC's X474HB display addresses these issues with a high brightness display that is designed to cope with the durability and readability challenges often arise in sunlit areas. As such, this display is ideal for any heavy duty digital signage application that requires enhanced visual performance, flexible control and connectivity as well as long operating hours."

The device comes with a 10-bit colour S-IPS panel complete with direct LED backlight, a full high-definition high-brightness panel and a ShineOut Anti-Glare coating. It also has power saving and thermal management features to ensure reduced energy usage.