IMAX has announced that it will be rolling out the next generation of projector technology in the coming weeks and months.
The company revealed ten to 15 laser upgrades are due to be fitted in 2015, with chief executive Rich Gelfond telling an investor conference call that the first system will be installed in December.
He also stated that he had seen an advance preview of Christopher Nolan's new movie Interstellar on an IMAX screen and "not only were the technical aspects of colour, contrast and brightness, all amazing, it was a visual reaction that really blew me away".
Mr Gelfond added: "When that [movie] image was on screen, it was literally one of the best IMAX images I’ve ever seen and certainly one of the best images I had ever seen."
IMAX announced it recorded a pre-tax profit of $6.8 million for the quarter ending on September 30th, as well as total sales of $60.7 million.
Among the theatres that will be upgrading to the new IMAX laser projectors in the coming months are the Lincoln Square complex in Manhattan, the Metreon Center in San Francisco and Universal CityWalk in Los Angeles. Mr Gelfond added that he does not expect improvements to technology to result in a rise in the cost of an IMAX cinema ticket.
Interstellar is likely to push IMAX ticket sales forward between now and the end of the year, with Nolan's new movie eagerly awaited by film fans. The movie stars Matthew McConaughey, Anne Hathaway and Jessica Chastain.