Barco's latest laser projectors have been fitted at cinemas across Europe.
The installation of the firm's DP4K-60L laser projector came just in time for the release of The Hobbit: The Battle of the Five Armies, with the premiere taking place at the Kinepolis flagship cinemas in Lomme, France.
Barco's new technology has also been selected for both Kinepolis Madrid and Kinepolis Brussels, with Eddy Duquenne, chief executive of Kinepolis Group, describing the laser projector as "amazing" and stating that there is "nothing like this on the market".
He said: "We are confident that our investment in the laser-illuminated projectors will really help us bring the movie experience to new levels and offer our customers exceptional cinema moments.
"Barco is the perfect partner, as the company really leads the market with its vision of an immersive, interactive cinema experience. Just like Kinepolis, they are on a constant quest to introduce new, exciting technologies that help bring back the magic of the movies."
The Barco DP4K-60L laser projector, which was launched at CinemaCon in March this year, is the most compact, fully integrated 6P solution for cinema. Able to show 4K content at 60 fps and 3D movies in full 4K resolution, it consumes up to 40 per cent less energy than traditional xenon lamps and has a much longer lifespan.
Wim Buyens, Barco's head of entertainment, stated that the projector manufacturer is just as excited about the installations of the DP4K-60L laser device as Kinepolis is.
He said: "With the introduction of laser, we are setting a new standard for image quality in the cinema industry. This is another great milestone in our history as cinema innovator and we’re delighted to share this premiere with Kinepolis Group."