Projector manufacturer NEC is spearheading an upgrade of the projector systems used in Odeon UCI cinemas across Europe, which will cover more than 2,100 theatres.
The upgrade of the projectors will include some 231 cinemas in the UK, as well as hundreds more in Ireland, Germany, Austria, Spain, Italy and Portugal. Drew Kaza, executive vice president of digital development at the Odeon and UCI Cinemas Group, said that in selecting NEC projectors for the upgrade they had picked some of the most advanced projectors available.
He explained, “We strive to deliver the most engaging cinema experience for our customers, and this means not only providing the best movies, but also delivering them on the best equipment possible.”
The projectors have all been delivered to their destined cinemas and the process of getting them up and running is now in its final phase. NEC’s business development manager for digital cinema, Mark Kendall, said that the companies had a long history together and they were delighted to be continuing it.
He said, “NEC has been a pioneer in digital cinema technologies from the outset, creating a track record of success in this area and this project, combined with our long standing relationship with Odeon UCI reinforces that position.”